Sort By:  1-1 of 1 (1 page)
Results per page:

Marketing Mononoke: The Daihitto Becoming Disney

Princess Mononoke : Understanding Studio Ghibli’s Monster Princess

Bloomsbury Academic, 2018

Book chapter


... that, by limiting the scope of the study, I am able to elucidate the dissonance created when distributors reframe film texts for the global market.Laz Carter, ‘Marketing Anime to a Global Audience: A Paratextual Analysis of Promotional...